Post by account_disabled on Feb 19, 2024 14:01:16 GMT 8
So if it shows you certain web pages for a particular query and you don't click on the first 3 or 5, or you go to them and quickly go back and spend more time on result number 7, it will remember what it was and the next time the same (or similar) query is given number 7 will will move the result up a few positions in the SERPs. It's beautiful, isn't it? Of course, if you are the 7th result. Because people in 3rd or 5th place will not be happy. But RankBrain, and by extension Google, doesn't care whether you and I are happy or not. They are more interested in users and searchers. Are they happy? Did they find what they were looking for? Because if they can't find it on your page, your page will lose its ranking.
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Increase your brand awareness When people look for legal help, they often start with places like lawyer directories or lawyer review websites. After their initial research, they go to Google for next steps. If your law firm's brand has an active presence on all these supporting directories and websites, having a good SERP ranking will ensure that people recognize you and click on your website when they see your name on the results page. These are a few things you can do to increase your brand awareness online: Create a Google Business Profile to also appear on places like Google Maps. Here, you can add your law firm's logo to give your brand a professional look , include basic information about your services including business hours, and other information to create a rich online listing.